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Continuing Education & Part-time Studies Guide Winter/Spring 2015 continuingeducation@georgiancollege.ca 12 Business programs business CERTIFICATES OF AChIEVEMENT BuSINESS STuDIES – CLIENT RELATIONS OL BSCR (CERTIFICATE OF AChIEVEMENT) This program provides students with exposure to strategies and techniques that will help them to solidify and enhance their customer relations skills and build positive, lasting relationships with them. The program prepares graduates to build teams of staff dedicated to excellent service delivery, to identify, mitigate and avoid confrontational situations with internal and external customers, and to create and promote a culture of service excellence within an organization. mandatory courses: cOURSE cODE cOURSE TITLE pAGE BuSI 1015 Building and Maintaining Customer Relations OL 43 BuSI 1016 Creating a Corporate Service Culture OL 45 BuSI 1017 Developing Client Service Teams OL 45 BuSI 1018 Strategies for Fostering Client Loyalty OL 50 ETHC 1001 Ethical Issues in Business OL –– MGMT 2024 Management Principles OL 48 graduation Requirements 6 Mandatory Courses BuSINESS STuDIES – SALES OL BSSA (CERTIFICATE OF AChIEVEMENT) This program introduces students to the various functional aspects of sales. Graduates are able to apply planning, assessment, analysis, sales, research and analytical skills in support of sales activities of an organization. In addition, graduates are able to participate in the design of an organization's marketing plan and the preparation of its business plan. A Sales Certificate of Achievement is available to all students who want to learn about the fundamentals of today's business world's marketing functions at a college level. Students can expect to acquire the knowledge, skills and attitudes necessary for an entry level position in a variety of marketing settings including participation in the design of an organization's marketing and business plan. mandatory courses: cOURSE cODE cOURSE TITLE pAGE COMM 1017 Work Environment Communications EQUIV.: Communications/English 2 (COMM 1013) OL 52 51 MkTG 1000 Introduction to Marketing EQUIV.: Marketing 1 (MKTG 1012) OL 47 48 MkTG 1001 Planning the Marketing Strategy EQUIV.: Marketing 2 (MKTG 1013) OL –– 48 MkTG 1003 Personal Selling EQUIV.: Personal Selling (MKTG 1014) OL –– 49 optional courses (choose two): cOURSE cODE cOURSE TITLE pAGE COMM 1007 Oral Presentations: Say it with Success –– COMP 1003 Microcomputer Applications EQUIV.: Introduction to Computers 2 (COMP 1065) OL 49 56 LAWS 2000 Business Law EQUIV.: Business Law 1 (LAWS 2031) OL 43 44 MGMT 3001 Managerial Decision Making –– MkTG 2010 Sales Management –– graduation Requirements 4 Mandatory Courses 2 Optional Courses YOu MIGhT ALSO BE inteRested in... Canadian Professional Sales Association.................... page 87