Georgian College

GeorgianView 2014

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THE PROMISE: At its heart, real education is a process of transformation. The best centres of learning do far more than transmit knowledge — they are catalysts of change. Georgian's commitment to being an active agent of growth extends not only to our students and alumni but also to our employers, diverse partners and the communities we serve. In science and entrepreneurship, an "accelerator" dramatically enhances growth and development. Our new symbol — the Georgian Accelerator — is an apt metaphor for the enriching possibilities that we help ignite. It captures the unique Georgian experience and our commitments for the future: LEGACY: The leaf form reflects Georgian's progressive nature; it's always evolving but always true to its core values of student growth and success. COMMUNITY: The tight alignment of chevrons symbolizes our close collaboration with our partners and the communities we serve. IMPACT: The energy and forward momentum of the symbol conveys how Georgian's impact on learning, career and life extends far beyond the classroom. STEWARDSHIP: As a green employer, we care deeply about our environment. Our green and blue colours evoke that commitment as well as reflect the natural beauty of our seven Central Ontario locations. OUR NEW LOOK: THE ACCELERATOR SYMBOL It is my honour to be the new Chair of the Alumni Association Executive Council and to work toward inspiring lifelong connections among Georgian's 62,000 graduates. Through my career I reconnected with Georgian a few years ago and I began to learn about all the ways I could get involved. I started volunteering for the Alumni Association, joined the Business Advisory Committee and sat on a few guest panels in marketing classes to answer questions from students about their future careers. What I look forward to most is delivering the alumni speech at convocations that welcomes new grads to the Alumni Association. The students are excited, the faculty and parents are proud, the president is passionate and you can feel the energy in the room. These are the ways I stay connected. Many of you connect in other ways. This past year, Georgian received 1,350 survey responses from alumni about the college's brand position and visual identity. Your feedback offered valuable insight that helped Georgian refine its brand position. Thank you to all who participated. The new logo is just one of the exciting changes in store for Georgian that will position the college as a postsecondary institution for the 21st century, as explained in the message from the president on pages 3 and 4. I invite you to reconnect to be part of the college's evolution. Discover the many ways on page 24 — we're waiting to hear from you. STEPHEN ROTH Electronic Technician, 1978 Chair of the Alumni Association Executive Council GEORGIANVIEW 2014 6 VIEW FROM THE ALUMNI ASSOCIATION EXECUTIVE COUNCIL CHAIR

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